Discussion: Brands, agencies and innovative players associations are actively collaborating with athletes to grow their NIL footprint through strategic and lasting relationships. What can these examples teach us about the future of NIL in the collegiate space? This dynamic conversation will explore the current and future opportunities for athletes and brands to collaborate in the current NIL structure while exploring the future of student athlete centered brand partnerships.
Panelists:
o Eric LeGrand - Former College Athlete and CEO, LeGrand Coffee House
o Jene Elzie - Chief Growth Officer, Athletes First Partners
o Josh Goodstadt - Executive Vice President of Licensing, THINK450
o Kim Morales - Director of Brand Marketing, Outback Steakhouse
Moderator:
o Eben Novy-Williams, Sports Business Reporter, Sportico
Introduction:
o Jeffrey Volk, Head of Business Americas, Deltatre and Co-Founder, GlobalVC and NYVC Sports
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Advertising Week Passes and Links: Please join us at Advertising Week (in-person at their home – Hudson Yards) or via live stream. The event will continue to deliver on the promise of bringing together great minds from brands, agencies, media, and technology in-person at Advertising Week’s COVID 19-Compliant Hudson Yards Campus and virtually to screens and devices around the world. NYVC Sports has you covered with passes to everything. From day-time thought leadership to VIP breakfasts and concerts featuring Mary J Blige, Anderson .PAAK, Jazmine Sullivan and more.
Attendee Details: Vaccination will be required to attend Advertising Week in-person. Everyone who will be on-site at AWNewYork will be required to have a COVID-19 vaccination and to verify their status in advance. In addition, they will be required to follow all safety protocols as directed by the event organizers. This includes all delegates, speakers, exhibitors, staff, media, security, etc. COVID-19 Safety Protocols.